现在
养生馆加盟蔚然成风,在这里提醒那些即将加盟养生馆的投资者综合考察加盟授权企业,把投资的风险降低,建议如果想开一家成功的养生馆,须选具备有“5力”的企业,持续经营下去。
It is now a common practice to join health care restaurants. Here, investors who are going to join health care restaurants are reminded to comprehensively investigate the authorized brands and reduce the risk of investment. It is suggested that if you want to open a successful health care restaurant, you must select enterprises with "five strengths" and continue to operate.
一、企业影响力
1、 Brand influence
决定了你未来吸引顾客数量与质量,他是消费者选择你或决定在你店里成为会员的重要因素,养生馆应考察授权企业在行业或市场中的口碑。
It determines the number and quality of customers you will attract in the future. It is an important factor for consumers to choose you or decide to become a member in your store. The health center should investigate the reputation of authorized brands in the industry or market.
二、企业服务能力
2、 Enterprise service capability
整店输出模式中产品的培训、活动策划与制定等,如果售后能力不足,必将影响开业后的业绩。宋母贴可以从选址到装修,销售培训,到店指导!多个方位支持加盟商就不需要花太多心思。
If the after-sales ability of product training, activity planning and formulation in the whole store output mode is insufficient, it will affect the performance after opening. Songmu stickers can be used from site selection to decoration, sales training, and store guidance! It doesn't take much effort to support franchisees in multiple directions.
三、产品效果
3、 Product effect
加盟一个好的企业,商品的效果需要一些魔力,能够迅速吸引消费者或能够让初次体验的消费者立即产生认同,从而可以持续经营下去。
To join a good brand, the effect of the product needs some magic, which can quickly attract consumers or make consumers who experience it for the first time immediately identify with it, so that it can continue to operate.
四市场保护力
IV. Market protection
所谓市场保护力,是须在一定时期、一定地理范围内对加盟者进行保护,宋母贴有一个地区不能开两家店的保护合同。造成局部地域产生不良竞争,导致投资失败。
The so-called market protection refers to the protection of franchisees within a certain period of time and within a certain geographical range. Song Mu has a protection contract that one region cannot open two stores. This has resulted in bad competition in local regions and investment failure.
五、市场开拓策划力
5、 Market development planning
很多加盟企业都不是在发源地,需要对加盟店当地市场有一定的了解才能帮助其正确选址、做开业策划、建议店面管理制度。如果只凭经验办事,恐怕会导致很多市场机制失灵,造成不良后果。而宋母贴每位老师都会下店指导,根据所在的城市和消费水平做了针对性的销售计划,
Many franchised brands are not in the place of origin. It is necessary to have a certain understanding of the local market of franchised stores to help them select the right location, make opening planning, and propose store management system. If we only rely on experience, I am afraid that many market mechanisms will fail, resulting in adverse consequences. Every teacher of the Song Mother Post will go to the store for guidance and make targeted sales plans according to the city and consumption level,
So, if you want to join the health care team, as long as you find a good brand and cooperation, you don't need to do a lot of preparatory work, and more relevant content will come to our website http://www.songmutie.com Consult!